MAESTRO360
BRINGING A BRAND TO LIFE ONLINE
Website: maestro360.com
Client: Evolution Health Group
With content created I took lead on bringing the site to life and making any additional content improvement recommendations for a better UX.
While the site build, in general, was simple the brand had little more than a logo at the outset of the project. I worked with the client to help define the brand color palette, fonts as well as unifying themes. The wave patterns were created to not only speak to the log but connect with the company sister brand which leverages an EKG line as a dominant element.
BEFORE
Single branded site with no value proposition
AFTER
Multi-brand marketplace led by occasion based messaging
MOTION STUDY
A fun part of the project was exploring elements that could bring to life the term “maestro”. I did several motion studies that were recieved well by the client but given time constraints and budgets will have to be implemented at a later date. You can view one study here.